Public Relations in the Digital Era English 2010
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ISBN:
9788177694789
Publisher:
Pilgrims Publishing
Pages:
397
Weight:
568 g
Dimensions:
14 x 21.5 x 20.4 cm
Book Cover:
Hard Cover
Thema:
- Economics, Finance, Business and Management
Analyzes the evolution of PR in the age of digital media. Covers content marketing, online reputation management, and crisis control. Includes real-life case studies. Essential for digital marketers and PR experts.
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