انگلیسی 1388
Public Relations in the Digital Era
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شابک:
9788177694789
ناشر:
Pilgrims Publishing
صفحات:
397
وزن:
568 g
ابعاد:
14 x 21٫5 x 20٫4 cm
جلد کتاب:
جلد سخت
Thema:
- Economics, Finance, Business and Management
Analyzes the evolution of PR in the age of digital media. Covers content marketing, online reputation management, and crisis control. Includes real-life case studies. Essential for digital marketers and PR experts.
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