انگلیسی 1382
Sales Management
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شابک:
9788120317147
ناشر:
PHI Learning
صفحات:
236
وزن:
658 g
ابعاد:
18٫4 x 24٫1 x 2 cm
جلد کتاب:
شومیز
Thema:
- Sales and marketing management
- India
Sales management is a challenging professiom that cannot be justified with merely a theoretical approach. It is a practical science that keeps changing with time and place and has to be addressed accordingly. This book takes a redical approach to explaining the various nuances of sales management in the Indian perspective by simulating a real life situation in a single case format, narrated in a racy style to sustain the reader's interest.
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