انگلیسی 1383
Product Management in India
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شابک:
9788120312524
ناشر:
PHI Learning
صفحات:
364
وزن:
809 g
ابعاد:
16 x 24 x 21٫2 cm
جلد کتاب:
شومیز
Thema:
- Production and quality control management
- India
This book provides, in part 1, a macro perspective of the Indian market and discusses a few important conceptual terms related to managing fast moving consumer product lines and product mix. The focus of this book is on how to formulate such strategies for a product or service in questions.
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