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    Product Information
    ISBN: 9788120314375
    Publisher: PHI Learning
    Pages: 176
    Weight: 554 g
    Dimensions: 18.4 x 24.1 x 2 cm
    Book Cover: Paperback
    Genre:
    Thema:
    • Sales and marketing
    • India

    Marketing Mantra English 2004

    Author: Vaswar Das Gupta
    Rating:
    Currently not available

    Paperback

    Currently not available

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    localizer[Paperback]

    8.60 $

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    Product Information
    ISBN: 9788120314375
    Publisher: PHI Learning
    Pages: 176
    Weight: 554 g
    Dimensions: 18.4 x 24.1 x 2 cm
    Book Cover: Paperback
    Genre:
    Thema:
    • Sales and marketing
    • India
    This book narrates the story of direct selling to the institutional customer. It discusses in a refreshingly lucid and racy style, various aspects of direct selling , highlighting in the process the following areas: typical aspects of selling to the government sector team building and motivating to sell to the vast private sector designing the right marketing strategy for success specification selling to consultants corrupt practices
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