انگلیسی 1391

About the Book: Managing Indian Economy In Global Financial Crisis In the aftermath of global Financial Crises managing and sustaining business has become a challenge as market conditions are becoming increasingly tough and uncertain. Business today is faced with rising prices, falling sales, shrinking margins and * flow problems coupled with redundancies and business failures which are further diminishing the market confidence. In the present scenario though one cannot make any business completely recession proof, but understanding the mechanics of the impact helps the organizations in taking appropriate action which can be life-giving and can help a business survive the onslaught of recession by developing an effective survival strategy. It includes not only major overhaul in the manner and machinery used to handle crises but also the art and craft of emerging from the downward spiral. Though the subject under reference is highly technical and intricate nevertheless the present book serves an important purpose, i.e. to ignite the mind towards novel and creative solutions.