One Insane Idea English 2026
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ISBN:
9780143478614
Publisher:
Penguin Random House India
Pages:
300
Weight:
410 g
Dimensions:
13 x 20 x 15.5 cm
Book Cover:
Hard Cover
Thema:
- Business and Management
- Business studies: general
How does someone come up with an insane, audacious idea? Does an idea descend upon us like a bolt of genius, or something deep within us lights a spark of madness? The book highlights 15 key business ideation techniques that will be useful for readers who want to come up with a cool business idea. Importantly it will also help them embrace a mindset of probing, of exploring, and of questioning.
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