Marketing Management English 2002
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ISBN:
9788176291095
Publisher:
Deep & Deep Publications
Pages:
272
Weight:
475 g
Dimensions:
15 x 23 x 14.1 cm
Book Cover:
Hard Cover
Thema:
- Sales and marketing management
This book critically analyses the new paradigms in Marketing Management. It includes select readings and case studies which are so necessary for proper understanding of the subject. This book critically analyses the new paradigms in Marketing Management. It includes select readings and case studies which are so necessary for proper understanding of the subject.
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