Indian Design Edge English 2008

Pages: 175 (Throughout B/W Illustrations)Back the BookAll economic progress comes from a single source- increased efficiency or productivity. It is not often realized, but to my mind, the scope of desigh is as important as technology.and management in proving the efficiency and productivity that leads to economic progress. Good design Cuts Costs, improves functionality, creates a desire to possess and purchase and permits technology to be translated products that have consumer appeal. Design, thus, together with technology and management is a determinant of progress. Design has another aspect. The manifestation of style, elegance and aesthetics, through good design brings to the fore the in making in terms of motivation, inspiration, aspiration, pride and achievement and can charge and change societies and nations alike.Indian Design Edge brings alive the impact the design revolution in India is making on India's transformation About the BookBreaking the glass ceiling existing perceptions and mindset about Indian design, Dr. Darlie Koshy an internationally acclaimed Design management expert. In Indian Design Edge. attempts and touch upon the evolution and growth of Indian design which makes it possible for design to add and realize value and to create brands in the new age economy. This book is a step towards creating a vision for India to assume leadership in the world of design.Indian Design Edge has a hands on, minds on approach emanating from years of expense as an academic from years of experience as an academic leader, researcher, top manager, consultant and, above all, an innovative thinker. There are illustrative design case studies, historical hlestrones, policy perspectives, industry insights and scenario analyses inspiring the reader to explore. Discover and unlea