الإنجليزية 1429

It is an integral element of the core syllabi at the Institute of Chartered Accountants of India, MBA, MCOM, PGDBM, PGDMM, PGDHRM, ICWAI, and ICFAI. This book presents an indepth and comprehensive coverage of strategic management. Salient features: latest developments in the Indian industry scenario have been included; latest information technology concepts have been discussed in detail with all the aspects of strategic management; chapter contents and learning objectives which provides the direction to the students, managers, directors, teachers, strategic consultants and CEO; boxes present the latest industry incidents and developments; exhibits, tables, and charts illustrate the concepts; numerous examples make the concept easy to understand; and, case studies. About the Author: Dr. B. Hiriyappa is a postgraduate in commerce, master of philosophy in commerce and doctorate degree from Kuvempu University. He is working as an Assistant professor in Acharya Institute of Management & Science, Bangalore and also SAP FICO Consultant. He is author of "Strategic Management", "Strategic Management for Chartered Accountant" and "Investment Management".