الإنجليزية 1431

The productivity of operations is often improved by using industrial engineering and operations research techniques. Thus operations management is composite area and this book is also diverse and cross-functional in characteristic, it links both manufacturing and the service sectors. On one extreme it is linked with sales and marketing management and on the other extreme linked to purchase and material management. These days lean thinking is more prominent and the book covers many such new concepts and cases of operations management. The present publication attempts to provide basic reading material for students of Production and Operation management in MBA, BBA and Engineering Programs. The chapters relate to the identified and new areas of production and operations management. They include the cases on location, layout and capacity planning and the focus on advanced topics like SCM, WCM and Six Sigma etc. make this book a value addition to rather a merged literature on this vital and ever changing subject.