الإنجليزية 1442

Why are some organizational changes successful while others face opposition within the organization and fail to have the desired effect? The key to success is change management. This is a book for readers wanting a broader and deeper understanding of how working with individuals in a structured fashion may improve the results of organizations undergoing change.

Change Management describes the need for change and presents a number of established models on how individuals, groups and organizations change. The authors then go on to offer a detailed presentation of what change efforts look like in practice.

This book is aimed at people wanting to improve their know-ledge and ability to support people in a changing organization in a planned and structured fashion.



“This I have really been waiting for! I will recommend it to be used at KTH Executive School.”

Anders Holmström, Former Director Industry at KTH Executive School



“Every leader should read this. It gives a great insight into how to drive change.”

Hawar Akman, Customer Operations Manager at Iver